ALEX MARTIN

• Coordinated cross-functional teams to ensure timely delivery of services and solutions.
• Developed and maintained strong client relationships to enhance customer satisfaction and retention.
• Lead 12 marquee accounts worth $1.8M ARR (Paycom, UKG, ADP, BambooHR, etc.), coordinating ops, product, and support
• Directly worked with leadership to develop new product offering and ensure the products successfuel launch
• - Run quarterly exec check-ins to stay aligned, surface new growth ideas, and keep Successfuel positioned as a strategic partner

- Partner with marketing professionals to create and run demand generation campaigns on our online publications
- HRMorning.com
- ResourcefulFinancePro.com
- SafetyNewsAlert.com
- Offer webinars, content syndication, and bottom of the funnel lead nurturing services

- Own the full sales cycle for small-, mid-, and enterprise HR/finance tech accounts - prospecting, discovery, solution mapping, and close - $850k Revenue generated

- Built prospecting libraries by industry, size, and segment, achieving an 8.2% cold-email reply rate and speeding up first meetings. - Work directly with C-suite and functional buyers to align proposals with real initiatives and budgets

- Partner closely with leadership, client success, and tech teams to keep onboarding and campaign execution smooth

• Developed strategic sales plans to drive revenue growth and market expansion.
• Cultivated strong client relationships through effective communication and tailored solutions.

• Conducted research for prospect companies with 5,000 or more employees to find opportunities for iCIMS’ solutions
• Achieved a daily average of 50 dials, 15 VMS, 50 emails including at least 15 personalized emails to target accounts
• Conversing with HR leaders to begin building relationships, identify needs, and initiate a qualified sales cycle
• Worked in a 1:1 partnership with an account executive where we developed strategy and messaging to become top 15% SDR
• Leveraged iCIMS’ partner network to gain intel on prospect accounts and to identify mutual opportunities to pursue together
• Gained experience in Salesforce, SalesLoft, ZoomInfo, Demand Base, Orum, and LinkedIn Sales Navigator through daily tasks
• Learned foundational full sales cycle skills through joining calls, requesting training, and conversing with enterprise AE on deal strategy

• Conducted a daily average of 45 outbound cold calls to existing small business clients of ADP’s payroll services
• Introduced the clients to the complete offering of ADP’s services that would directly benefit them
• Presented product overviews of ADP’s HR services to self-generated clients
• Prospected leads for specialty sales partners with niche markets through successful conversations with clients
• Achieved 100%+ of quota by closing sales and sending self-identified hot leads to team members

• Conducted research to increase knowledge of international innovation in the legal tech industry
• Participated in creative marketing brainstorming for clients
• Collaborated with team members to organize an international legal tech seminar that the company would host
• Improved networking abilities by being exposed to different international cultures

• Actively recruited for sales positions to create a sales team aimed to achieve individual and team sales goals
• Interviewed 50+ candidates through strategic and situational questions to identify top talent
• Trained 15+ sales representatives on company product offerings, how to effectively communicate with their self-generated leads, and how to close a sale
• Consistently motivated and advanced the team to create a winning culture by implementing daily check-ins and hosting weekly team meetings
• Participated in an open forum speech at a promotional company conference designed to retain and advance top new internal talent

• Gained experience in closing sales of self-generated prospects and obtained referrals from clients
• Arrived at clients’ residences to complete product demonstration and sell product offerings by building rapport and providing tailored recommendations
• Generated 35k revenue with a 90% closing ratio
• Awarded ‘Most Impressive’ and ‘Top New Sales Representative’ during the first 3 months while achieving a divisional record of 37 consecutive sales
• Sustained positive, productive communication with established network of previous customers

• Contributed to sales records that were achieved through effectively creating a team culture that was driven through sales and friendly competition
• Delegated to lead the team in sales and to lead by example to accomplish the team goals and drive surrounding peers
• Implemented innovative marketing strategies to attract top talent and reignite underperforming team members