Amy Ansah
Stroudsburg
Summary
Branding specialist with expertise in brand identity, visual systems, and culturally informed storytelling. Committed to driving concept-driven projects that emphasize collaboration and a strong point of view. Proven ability to develop intentional, scalable, and visually compelling identities across digital and physical touchpoints. Thrives in agency environments that foster strategy, experimentation, and cross-disciplinary collaboration to elevate ideas and deliver impactful results.
Overview
4
4
years of professional experience
Work History
Freelance Designer
None Currently
Stroudsburg, PA
09.2024 - Current
- Led design projects from concept to completion, ensuring alignment with client objectives.
- Managed multiple design projects simultaneously, ensuring timely delivery within budget constraints.
- Utilized industry-standard software (e.g., Adobe Creative Suite) to create high-quality visual assets.
BEAUTY ADVISOR
SEPHORA
Philadelphia, PA
10.2024 - 11.2025
- Gained insight into packaging, display design, and in-store digital marketing
- Built a deep understanding of beauty brand storytelling and how visual identity shapes consumer behavior
GUEST EDUCATOR
LULULEMON ATHLETICA
Philadelphia, PA
11.2021 - 08.2024
- Communicated product design, function, and story to guests with clarity
- Mentored new team member and contributed to a high-performing, community-driven brand environment
DESIGN MANAGER (CONNECT 2024 EVENT)
TYLER SCHOOL OF ART AND ARCHITECTURE
Philadelphia, PA
01.2024 - 05.2024
- Managed the organization and workflow of a team from concept to completion ensuring successful event branding
- Directed team meetings and design reviews; produced logo and brand system
- Oversaw quality control and cohesive application across digital and print
GRAPHIC DESIGN CHAIR
BEAUTY BIRDS - TEMPLE UNIVERSITY
Philadelphia, PA
09.2023 - 05.2024
- Developed branding for collaborations with Benefit Cosmetics and Bee Natural
- Created a full visual identity system including logo, typography, and brand guidelines enhancing brand visibility
GRAPHIC DESIGN INTERN
TYLER SCHOOL OF ART AND ARCHITECTURE
Philadelphia, PA
09.2023 - 02.2024
- Designed the brand identity for the department's annual junior restaurant branding show
- Collaborated with faculty to develop a high-impact AR recruitment poster for the incoming Class of 2028, enhancing application traffic to the school
GRAPHIC DESIGNER
ORGANIZATION OF AFRICAN STUDENTS - TEMPLE UNIVERISTY
Philadelphia, PA
09.2022 - 05.2023
- Redesigned organization's logo to increase digital engagement on Instagram
- Created biweekly Instagram promotional assets for events and meetings which increased event attendance
Education
Bachelor of Fine Arts - GRAPHIC AND INTERACTIVE DESIGN
TYLER SCHOOL OF ART AND ARCHITECTURE
Philadelphia, PA05.2024
Skills
- Photoshop
- Illustrator
- Indesign
- Express
- AfterEffects (Basic)
- WordPress
- Microsoft Office 360
- Brand Identity Design
- Typography
- Layout Design
- Motion Graphics
- Presentation Design
- Copywriting
- Illustration
- Design Systems Thinking
- Attention to Detail
- Cross-functional Collaboration
- Visual Storytelling
- Constructive Feedback
- Basic Video Editing
- File Prep for Print & Digital
- Brand Guidelines
- Organizational Skills
Accomplishments
• 2025 ADOBE Next Gen Summit
• 2024 ADOBE Creative Retreat
Timeline
BEAUTY ADVISOR
SEPHORA
10.2024 - 11.2025
Freelance Designer
None Currently
09.2024 - Current
DESIGN MANAGER (CONNECT 2024 EVENT)
TYLER SCHOOL OF ART AND ARCHITECTURE
01.2024 - 05.2024
GRAPHIC DESIGN CHAIR
BEAUTY BIRDS - TEMPLE UNIVERSITY
09.2023 - 05.2024
GRAPHIC DESIGN INTERN
TYLER SCHOOL OF ART AND ARCHITECTURE
09.2023 - 02.2024
GRAPHIC DESIGNER
ORGANIZATION OF AFRICAN STUDENTS - TEMPLE UNIVERISTY
09.2022 - 05.2023
GUEST EDUCATOR
LULULEMON ATHLETICA
11.2021 - 08.2024
Bachelor of Fine Arts - GRAPHIC AND INTERACTIVE DESIGN
TYLER SCHOOL OF ART AND ARCHITECTURE
DESIGN TOOLS
- Adobe Creative Suite (Photoshop, Illustrator, Indesign, Express, AfterEffects)
- WordPress
- Microsoft Office 360
CREATIVE SKILLS
- Brand Identity Design
- Typography
- Layout Design
- Motion Graphics (basic)
- Presentation Design
- Copywriting
- Art Direction
- Illustration