Overview
Work History
Education
Skills
Timeline
Generic

Amy Klinger

Harrisburg,PA

Overview

2
2
years of professional experience

Work History

Internet Marketing Account Manager

WebFX
01.2025 - Current
  • Manage multiple client accounts, delivering personalized marketing insights and solutions, while fostering long-term partnerships.
  • Develop, implement, and manage comprehensive internet marketing strategies, including SEO, PPC, and conversion optimization, all tailored to each client's goals and industry.
  • Monitor key metrics across marketing channels using tools like Google Analytics, Google Ads, and other digital platforms. Create monthly performance reports and translate data into actionable recommendations.
  • Conduct industry research and interpret user behavior to create targeted campaigns that resonate with each client's ideal audience while aligning with broader campaign objectives.
  • Collaborate with content and development teams to plan and organize digital content across marketing channels, ensuring consistent messaging and campaign implementation.

Digital Content Intern

Guideposts Magazine
05.2024 - 08.2024
  • Conducted in-depth research on industry trends and competitor strategies to inform the digital content team of emerging marketing innovations and best practices.
  • Presented findings on market research and campaign performance, highlighting key insights and facilitating strategy sessions to support ongoing content development.
  • Directed the Foreign Language Campaign, assessing the impact of Spanish-language content on audience engagement and user acquisition.
  • Utilized the Interact platform to design and implement an interactive product quiz for the Guidepost website, providing actionable data on user preferences.
  • Evaluated editorial submissions to ensure alignment with the publication's style and messaging, maintaining high standards of content quality and brand consistency.

Equity Communications Coordinator

West Chester University College of Arts and Humanities
08.2023 - 12.2023
  • Developed and maintained a comprehensive social media content calendar for all platforms, creating platform-specific content to support engagement and brand consistency.
  • Designed and distributed monthly email newsletters using Constant Contact as part of the organization’s email marketing strategy.
  • Covered campus and community events by writing press releases to enhance media visibility and public engagement.
  • Launched and managed the “Orgs for Equity” social media campaign, highlighting student organizations and promoting their efforts to advance equity and inclusion on campus.

Digital Marketing Intern

Get Free and Stay Free
06.2023 - 08.2023
  • Developed a targeted social media content strategy tailored to the organization's niche audience to enhance engagement and brand visibility.
  • Created presentations, digital content, and promotional materials using graphic design software.
  • Applied strong research, writing, and editing skills to produce high-quality, audience-focused social media posts.
  • Optimized blog content using SEO best practices to increase visibility and organic traffic.
  • Collaborated with team members in regular meetings to brainstorm content ideas and contribute to strategic planning.
  • Designed and delivered presentations summarizing key research findings to inform content direction and decision-making.

Education

Bachelor of Arts - Media And Culture

West Chest University
West Chester
12-2024

Skills

  • Adobe Creative Suite
  • Microsoft Office Suite
  • Canva
  • HubSpot
  • Constant Contact
  • Interact
  • WordPress
  • Content Creation
  • Google Analytics
  • Google Ads
  • Keyword Research
  • SEO Writing

Timeline

Internet Marketing Account Manager

WebFX
01.2025 - Current

Digital Content Intern

Guideposts Magazine
05.2024 - 08.2024

Equity Communications Coordinator

West Chester University College of Arts and Humanities
08.2023 - 12.2023

Digital Marketing Intern

Get Free and Stay Free
06.2023 - 08.2023

Bachelor of Arts - Media And Culture

West Chest University

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Amy Klinger