Brittany E. Zucco
Butler
Summary
School Counseling professional with 7+ years of experience helping students achieve academic, career, and personal goals, alongside proven expertise in social media marketing, brand development, and customer engagement. Skilled at building relationships, developing innovative programs, and leveraging digital platforms to drive both student success and wellness product growth. Known for adaptability, communication, and creating supportive environments both in schools and online communities.
Overview
10
10
years of professional experience
1
1
Certification
Work History
School Counselor (Telepractice, K–12)
The Stepping Stones Group
01.2024 - Current
- Launched and managed virtual outreach, SEL lessons, and student support campaigns.
- Collaborated with families and staff to ensure timely follow-up and track progress in CRMs.
- Created data tracking systems to monitor student outcomes and measure success.
English Language Teacher
SLP Yangsan
01.2023 - 01.2024
- Designed engaging lessons with built-in assessment, improving student outcomes.
- Maintained consistent communication with families to build trust and encourage participation.
Social Media Marketing Specialist
Q Sciences / ItWorks Global Marketing, Inc.
01.2016 - 01.2024
- Planned and executed targeted outreach campaigns via Instagram, Facebook, and email.
- Built a personal brand that nurtured long-term client relationships and loyalty.
- Tracked performance metrics and optimized messaging to achieve engagement and sales KPIs.
School Counselor
Midwestern IU IV
01.2018 - 01.2023
- Directed Student Assistance Program, managing referrals, outreach, and family communication.
- Guided college and career planning, leveraging interest surveys and interviews to align goals.
- Partnered with families and community agencies to support student retention and success.
Education
M.Ed. - School Counseling
Indiana University of Pennsylvania
B.A. - Psychology
Waynesburg University
Skills
- Individual & Group Counseling SEL Career & College Readiness
Student Data Tracking (RSM, Naviance, Schoology, PCR, Google Suite)
Parent, Family & Community Engagement
Social Media Marketing Personal Branding Content Strategy
Leadership, Mentoring & Team Collaboration
Program Development & Facilitation Virtual/Telepractice Counseling - Program Development & Facilitation Data-Informed Decision-Making
- KPI Tracking & Performance Monitoring
- Cross-Team Collaboration Leadership & Mentorship
- Lead Nurturing & Follow-Up Communication
- Individual & Group Counseling SEL Support Student/Family Engagement
Certification
PA Certified School Counselor, PK–12
Timeline
School Counselor (Telepractice, K–12)
The Stepping Stones Group
01.2024 - Current
English Language Teacher
SLP Yangsan
01.2023 - 01.2024
School Counselor
Midwestern IU IV
01.2018 - 01.2023
Social Media Marketing Specialist
Q Sciences / ItWorks Global Marketing, Inc.
01.2016 - 01.2024
M.Ed. - School Counseling
Indiana University of Pennsylvania
B.A. - Psychology
Waynesburg University
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