Catherine Zogheib

Utilizes knowledge of dialysis clinics/dialysis market, the admissions process, and the various supporting programs to promote external customers, including hospital discharge planners, referring physicians and other personnel making decisions regarding patient placement within an assigned market geography. Helping to facilitate admissions, ensuring each referring hospital/physician/patient receives a superior admission experience and care.

Grows clinic patient census/treatment volume and improves commercial mix by providing superior customer service and admission support to referral sources and patients.

*Manages 40 hospitals with corresponding Nephrologist network within 4 geographical areas in the Northeast, averaging 8 call points per day*

• Grows clinic patient census/treatment volume and improves commercial mix by providing superior customer service and admission support to referral sources and patients.
• Builds, establishes and maintains referral source relationships. Develops and maintains strong relationships with new and existing partners to build the referral base.
• Facilitates and coordinates the admission process for all patients being referred for Dialysis Services and provides outreach to hospitals and physician offices in the defined market to facilitate a timely admission.
• Collaborates with appropriate physicians and hospital staff to obtain information necessary for outpatient placement.
• Develops and maintains an extensive knowledge of the dialysis business and the support services provided by the clinics and within the community.
• Develops and maintains knowledge of the local market as well as industry trends in order to monitor and quickly react to changes which may impact the company
• Conducts market analysis and develops, implements, and evaluates effective weekly, monthly and quarterly marketing plans
• Maintains accurate and timely account data and completes call reports as required.
• Conducts professional sales presentations to all customers
• Participates in community outreach programs as determined
• Determines referral source satisfaction with admissions process and dialysis services. Collaborates with internal customers to effect positive customer service changes where required
• Collaborates with internal and external resources to provide new patients and referral source partners with renal education
• Escalates issues to supervisor/manager for resolution, as deemed necessary.
• Collaborates with outpatient dialysis staff and hospital staff/partners to resolve issues relating to the placement of patients into the outpatient setting
• Focuses on decreasing the hospital length of stay by intervening early in the discharge process to impact timely discharge
• Facilitates and coordinates the provision of renal services for pre-ESRD and ESRD patients by collaborating with the appropriate clinicians to provide services such as: renal education; treatment option education; vascular access education; insurance and financial education, etc

Sold ADP solutions including payroll, tax, human resources, and benefits to small businesses in the Lehigh Valley. Additionally focused on upselling current clients using the latest digital technology. Served as a consultative partner introducing ADP's leading solutions to Chief Financial Officers, Human Resources and Payroll Administrators, Small Business Owners, and more at companies Provided expert guidance and sharpened entrepreneurial spirit to build book of business.

• Worked independently and collaboratively as part of various teams within your assigned geography to close sales and reach sales goals.
• Implemented sales strategies targeted at decision- makers and business owners to build a network and capture new business.
• Cultivated additional business within existing accounts.
• Served as a trusted advisor, partner, and ADP ambassador to clients, internal partners, and overall network while demonstrating grace under pressure and the highest ethical standards.