Dynamic National Account Executive with Keurig Dr Pepper, skilled in strategic planning and contract negotiation. Proven track record of cultivating key relationships and driving revenue growth through data modeling and market analysis. Adept at resolving customer issues swiftly, ensuring satisfaction while enhancing brand presence in competitive markets.
Overview
45
45
years of professional experience
Work History
National Account Executive
Keurig Dr Pepper
Frisco
06.2015 - Current
Created customized presentations to present company products and services at major trade shows and conferences.
Resolved customer complaints in a timely manner by providing appropriate solutions or alternatives.
Presented product and service offerings, pricing models, and promotional programs to prospective clients.
Cultivated long-term relationships with key executives at major corporations.
Established relationships with key decision makers at national accounts to ensure continued business growth.
Prepared monthly invoices for all services rendered within established time frames.
Collaborated with Marketing Department to create promotional materials such as flyers, brochures.
Monitored competitor activities in order to maintain competitive advantage over them.
Maintained accurate records of all sales activities including client contacts, proposal status and contract information.
Developed and implemented strategic plans to increase sales in existing national accounts.
Attended relevant trade shows and conferences in order to stay informed about industry trends.
Identified potential opportunities for expanding business within existing accounts.
Gathered and modeled sales data to uncover trends and adjust strategies to capitalize on latest information.
Grew brand awareness by increasing market penetration with customer-focused approaches.
Regional Account Executive
Keurig Dr Pepper, Inc.
Philadelphia
06.2010 - 06.2016
Assisted with onboarding new customers providing training as necessary.
Created customized presentations for key accounts to demonstrate product features and benefits.
Established relationships with customers, vendors, and other partners in the region.
Negotiated contracts with customers, ensuring favorable terms for the company.
Participated in industry events, conferences, and tradeshows in order to build brand awareness.
Collaborated with internal stakeholders to identify new opportunities in the region.
Maintained accurate records of all customer interactions.
Identified potential areas of improvement within existing accounts to maximize revenue potential.
Analyzed customer data to develop targeted marketing campaigns tailored to individual clients' needs.
Actively participated in strategic planning initiatives for the region.
Tracked orders from placement through delivery ensuring timely fulfillment.
Coordinated cross-functional teams across multiple departments for regional projects.
Integrated new offerings and eliminated underperforming products to keep line agile in face of changing account needs and market trends.
Produced sales documents, finalized deals and filed records.
Listened to customer needs to identify and recommend best products and services.
Area Sales Manager
Cadbury Schweppes Americas Beverages
Philadelphia
06.2003 - 06.2010
Established strong working relationships with vendors and suppliers for obtaining quality products at competitive prices.
Identified new business opportunities through market research and analysis.
Planned, developed and implemented sales strategies in an assigned region.
Interacted regularly with senior management to discuss current strategies and future plans.
Created detailed reports on regional sales performance for management review.
Maintained relationships with existing clients to ensure their satisfaction with products and services offered.
Resolved customer complaints in a timely manner while ensuring high levels of customer satisfaction.
Coordinated with logistics teams to ensure timely delivery of goods to customers.
Generated weekly, monthly, quarterly reports on sales volume, revenue growth and competitive landscape.
Identified prospects to build new business partnerships and pipelines.
Region Sales Manager
Nantucket Nectars
Philadelphia
03.1997 - 06.2003
Monitored competitor activity within the region and provided insights into their strategies.
Resolved customer complaints quickly and efficiently in order to maintain positive relationships with clients.
Negotiated contracts with vendors, suppliers, and other partners in order to secure discounts for regional customers.
Developed and significantly grew assigned territory using strong engagement and marketing skills.
Improved profit margins by effectively managing expenses, budget, and overhead, increasing closings and optimizing product turns.
Coached, developed and motivated team to achieve revenue goals.
Self Employed
Self Employed Web
Philadelphia
07.1993 - 03.1997
Worked with cross-functional teams to achieve goals.
Provided excellent service and attention to customers when face-to-face or through phone conversations.
Completed day-to-day duties accurately and efficiently.
Account Manager
Philadelphia Coca-Cola Bottling Co.
Philadelphia
01.1990 - 06.1993
Resolved customer complaints in a timely manner.
Created comprehensive reports on account performance and presented them to senior management.
Developed and maintained relationships with key accounts to ensure customer satisfaction.
Analyzed client data and identified opportunities for growth.
Professional Baseball Umpire
National Association of Professional Baseball
St. Petersburg
03.1980 - 07.1989
Attended pregame meetings with teams to discuss ground rules for each game.
Ensured that all players, coaches, and spectators followed the rules of the game.
Filed reports after each game detailing any infractions or issues that arose.
Educated new umpires on proper techniques for making calls during games.
Called balls and strikes accurately based on a pitcher's delivery.
Confirmed with other umpires to ensure consistent calls throughout the game.
Communicated with team coaches when necessary to maintain good sportsmanship.
Monitored player substitutions and ensured they were recorded properly in official scorebooks.
Acted as a mediator between opposing teams if arguments broke out between players or coaches.
Maintained knowledge of baseball rules and regulations in order to enforce them correctly.
Assisted in resolving disputes between players or coaches regarding calls made by other umpires.
Education
Associate of Arts - Criminal Justice
Temple University
Philadelphia, PA
12-1979
Skills
Customer relationship management
Sales forecasting
Strategic planning
Contract negotiation
Market analysis
Data modeling
Accomplishments
Three time "Set The Standard" award winner
2014 Inductee in to Philadelphia Chapter of Pennsylvania Sports Hall Of Fame