Gordon McDonough

- Developed and maintained key account relationships to drive customer retention and growth.

- Identified new business opportunities and implemented strategic sales approaches.

- Oversaw CRM activities by Business Development team and ensured sales alignment across AEs.

• Contributed to the creation of compelling sales presentations that effectively communicated product value propositions to prospective clients.
• Increased sales leads by implementing targeted outreach strategies and customized marketing materials.
• Implemented innovative lead generation tactics that resulted in increased conversion rates and improved overall pipeline quality.
• Analyzed sales data to identify trends, optimize strategies, and consistently improve performance metrics over time.

• Built prospect lists of potential new customers through research and identification of business opportunities.
• Collaborated with sales teams to ensure accurate lead tracking and timely follow-ups, enhancing overall customer experience and satisfaction.
• Cold called perspective customers to determine product or service needs, ascertain timelines and identify decision-makers.