Jon Gustafson

Campbell Sales Co./Campbell Fresh

07.1985 - 07.2019

Led national sales strategy development, aligning initiatives with corporate goals.
Directed cross-functional teams to enhance product visibility and market penetration.
Analyzed market trends and sales data to identify growth opportunities nationwide.
Established key performance indicators to measure team effectiveness and drive accountability.
Mentored regional sales managers, fostering skill development and leadership within the team.
Negotiated high-stakes partnerships with major retailers to expand distribution channels.
Negotiated and closed agreements with large customers and monitored and analyzed performance metrics.
Developed and implemented effective sales strategies and led nationwide sales team members to achieve sales targets.
Established strong relationships with key clients for long-term business growth and retention.
Contributed valuable insights during product development phases to ensure alignment with customer needs and expectations.
Cultivated a positive team culture that fostered collaboration, motivation, and high levels of employee satisfaction.
Expanded the company''s market presence by identifying and securing new business opportunities.
Managed accounts to retain existing relationships and grow share of business.