Managed day-to-day operations of online store through Shopify, including uploading new products, updating inventory, and ensuring accurate pricing and descriptions.
Created and optimized product listings with SEO-friendly copy and high-quality images to increase visibility and drive conversions.
Monitored website analytics and sales reports to identify top-performing products and customer trends.
Conducted thorough market research to identify trends and opportunities for future growth in the e-commerce sector.
Sales Associate - Keyholder
Branded in Kent
Kent, OH
11.2024 - 07.2025
Led weekly coordination with management to ensure timely product uploads and brand consistency.
Manage Shopify Plus platform daily to launch new products, optimize PDPs and PLPs, and enhance navigation.
Organized racks and shelves to maintain store visual appeal, engage customers, and promote specific merchandise.
Social Media and Marketing Intern
Branded in Kent
Kent, OH
01.2025 - 05.2025
Developed and implemented email marketing campaigns through Shopify that led to a 25% increase in site traffic and a boost in online sales.
Increased Instagram and TikTok engagement by over 150%, resulting in brand monetization and improved customer acquisition.
Analyzed site analytics using Google Analytics and in-platform reporting tools to optimize merchandising strategy and product assortment.
Education
Bachelor of Science - Fashion Merchandising
Kent State University
Kent, OH
05-2025
Skills
Shopify, Email Marketing, CRM Tools, Digital Merchandising
Social Media Strategy
Google Analytics, Microsoft Office, Adobe Suite, Canva, CMS platforms
Support Worker at Dudley Mental Health Trust and Black Country Foundation TrustSupport Worker at Dudley Mental Health Trust and Black Country Foundation Trust