Summary
Overview
Work History
Education
Skills
Timeline
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Kaleigh Dolan

West Chester

Summary

Social media professional with proven track record in managing and optimizing digital campaigns. Demonstrated ability to create engaging content and enhance brand presence. Known for effective team collaboration and delivering results in dynamic environments.

Overview

6
6
years of professional experience

Work History

Accounts Manager

Peak Digital Media
01.2024 - Current
  • Managed up to 9 clients social media platforms at a time.
  • Managed multiple social media platforms for increased engagement and audience growth.
  • Created engaging multimedia content including graphics, videos, and blog posts to enhance user experience.
  • Increased website traffic through effective content creation and search engine optimization strategies.
  • Maintained a consistent brand voice across all channels, fostering trust among followers and customers.
  • Monitored industry trends to stay ahead of competitors, adjusting tactics as needed.
  • Boosted brand awareness by developing and implementing targeted social media campaigns.
  • Developed customized paid advertising campaigns for maximum return on investment.
  • Analyzed performance metrics to optimize content strategy and improve overall reach.
  • Managed online reputation by addressing customer feedback promptly and professionally, maintaining a positive image for the brand.
  • Led team meetings to align social media strategy with overall marketing goals, fostering cohesive brand voice.


Chiropractic Office Assistant

Chester County Chiropractic & Wellness
05.2019 - 08.2022
  • Managed financial transactions accurately, reconciling day-to-day receipts from cash payments or insurance claims reimbursements.
  • Organized and maintained accurate patient records, ensuring that all necessary forms and documentation were up-to-date and properly filed.
  • Improved patient satisfaction by providing efficient scheduling and appointment coordination.
  • Assisted in marketing efforts to attract new clients to the chiropractic practice through social media engagement and community outreach events participation.

Social Media Marketing Intern

Lifebrand
08.2021 - 05.2022
  • Supported branding, digital marketing messaging, and advertising campaigns by engaging with followers on various social media platforms.
  • Increased brand visibility by crafting and implementing creative social media campaigns.
  • Enhanced audience engagement through regular posting of relevant content on multiple social media platforms.
  • Designed and presented social media campaign ideas.
  • Collaborated with the marketing team to develop targeted social media strategies for various demographics.

Education

Bachelor of Arts - Social Media Marketing

West Chester University of Pennsylvania
West Chester, PA
08-2024

Skills

  • Account management
  • Client Relations
  • Content Creation
  • Cash flow management
  • AP and AR management
  • Month-end reporting

Timeline

Accounts Manager

Peak Digital Media
01.2024 - Current

Social Media Marketing Intern

Lifebrand
08.2021 - 05.2022

Chiropractic Office Assistant

Chester County Chiropractic & Wellness
05.2019 - 08.2022

Bachelor of Arts - Social Media Marketing

West Chester University of Pennsylvania

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Kaleigh Dolan