Lawrence Reels
Narberth,PA
Summary
High-performing sales leader with 10+ years of experience driving revenue growth across SaaS, payments, healthcare technology, and business operations. Consistent top performer with a history of exceeding quota, qualifying for President's Club recognition, closing six-figure opportunities, leading high-performing teams, and leveraging AI-powered tools to improve productivity and customer engagement.
Overview
14
14
years of professional experience
Work History
Mid-Market Account Executive
ZoomInfo
11.2023 - 05.2026
- Achieved 110% quota attainment in 2024 and 130% in 2025.
- Selected as 1 of 3 AEs company-wide for the Agency Partnership Pilot.
- Closed 5 enterprise opportunities exceeding $100K ACV in 2025.
- Leveraged ChatGPT and Claude to streamline prospect research, outreach personalization, content creation, and sales productivity.
- Created internal AI Agents for demo follow up and custom ROI/Pricing presentations
- Managed and expanded a portfolio of mid-market accounts through full-cycle sales motions.
Sales Team Lead
PayPal
01.2022 - 11.2023
- Qualified for President's Club recognition in 2023 with 248% quota attainment.
- Promoted into leadership based on top-performing success as an Account Executive.
- Led, coached, and mentored AEs, driving 150% team revenue growth.
- Conducted forecasting, pipeline reviews, onboarding, and performance management.
- Partnered with leadership on GTM strategy and sales execution.
Account Executive
PayPal
05.2018 - 01.2022
- Achieved 204% quota attainment in 2022 and ranked among the Top 10% of performers.
- Achieved 173% quota attainment in 2021.
- Led full sales cycle from prospecting through negotiation and close.
Implementation Manager
InstaMed
01.2018 - 04.2018
- Managed onboarding and implementation projects for healthcare providers utilizing healthcare payments technology.
- Partnered with providers to configure workflows, drive adoption, and ensure successful deployment.
- Coordinated cross-functional teams to deliver successful client outcomes.
- Managed approximately 5-10 newly onboarded clients at any given time.
Technical Support Lead
InstaMed
04.2017 - 12.2017
- Promoted into leadership overseeing support operations for healthcare payment processing clients.
- Mentored support representatives and improved service quality and response times.
- Managed escalations and resolved complex technology and payment issues.
- Oversaw a team of 6 agents - providing coaching, feedback and KPI management
Technical Support Agent
InstaMed
08.2016 - 04.2017
- Supported healthcare providers and patients using payment processing and billing technology solutions.
- Developed expertise in healthcare payments, revenue cycle workflows, and client relationship management.
- Maintained Salesforce case management and documentation.\
- Managed approximately 30-50 incoming calls, emails and faxes per day from customers.
Operations Manager
Cordray Corporation
05.2012 - 08.2016
- Managed import/export operations for a multi-million-dollar steel parts company with 13 direct reports.
- Implemented warehouse and inventory systems that improved operational efficiency by 60%.
- Oversaw logistics, vendor coordination, and QuickBooks inventory management.
Education
Bachelor of Arts - History
Eastern University
Radnor, PA05.2013
Skills
- CRM & Revenue Technology: Salesforce CRM, HubSpot CRM, Pipeline Forecasting, Revenue Analytics
- AI & Productivity: ChatGPT, Claude, AI-Assisted Prospect Research, Workflow Automation, Sales Content Development, Executive Communication Drafting, Proposal Development
- Business Productivity: Microsoft Office Suite (Excel, PowerPoint, Word), Google Workspace
- Problem-solving
- Team leadership
- Customer service
- Goal setting
- Interpersonal communication
- Client relationships
- Strategic planning
- Business development
- Customer retention
- Sales presentations
Websites
COMMUNITY LEADERSHIP
- Lower Merion Little League, Division Commissioner, 2026, Present, Promoted from Head Coach to Division Commissioner, overseeing league operations, volunteer coaches, player development initiatives, and community engagement.
- We Not Me Sports, Youth Basketball Coach, 2024, Present
CAREER HIGHLIGHTS
- Qualified for President's Club recognition in 2023 with 248% quota attainment.
- Top 5% Performer at PayPal (2023) and Top 10% Performer (2022).
- Closed 5 enterprise opportunities exceeding $100K ACV in 2025.
- Drove 150% team revenue growth as Sales Team Lead.
- Selected as 1 of 3 Account Executives company-wide for ZoomInfo's Agency Partnership Pilot.
Timeline
Mid-Market Account Executive
ZoomInfo
11.2023 - 05.2026
Sales Team Lead
PayPal
01.2022 - 11.2023
Account Executive
PayPal
05.2018 - 01.2022
Implementation Manager
InstaMed
01.2018 - 04.2018
Technical Support Lead
InstaMed
04.2017 - 12.2017
Technical Support Agent
InstaMed
08.2016 - 04.2017
Operations Manager
Cordray Corporation
05.2012 - 08.2016
Bachelor of Arts - History
Eastern University