Layne Vaden
Senior Data Analyst
Pittsburgh,PA
Summary
Strategic and collaborative Senior Data Analyst with a passion for turning user behavior into product insight. Experienced in empowering Product, Operations, and Customer Success teams with clear, actionable data to drive feature iteration, user engagement, and business growth.
Overview
11
11
years of professional experience
6
6
years of post-secondary education
Work History
Sr. Data Analyst / Team Lead
Lyft
San Franscisco, C
04.2023 - Current
- Provides actionable insights into rider and driver behavior to support the growth and operational health of Lyft's top regions, notably a doubling of rides volume in our Canadian regions in 2024
- Creates dashboards and reports that distill 15M+ rides per week into supply, demand, and competitive trends, and differentiate between passing anomalies and risks to our business goals
- Presents findings to a range of audiences, from informal team meetings all the way up to CEO-facing slide decks
- Collaborates cross-functionally with Product and Finance teams to find the best balance of rides growth, bookings, and margin each week to hit company goals
- Acting Team Lead since November 2024, mentoring nine data analysts and ensuring continuity of projects and deliverables
Data Analyst
Seasoned
Oakland, CA
11.2021 - 02.2023
- Developed impactful hypotheses and conducted experiments that optimized engagement with Seasoned's Recruit app
- Analyzed churn trends that influenced company strategy to prioritize retention and expansion of key customer segments
- Built dashboards for Product and Customer Success teams to track feature performance and account health
- Partnered with data engineers to enhance the company's data warehouse and automate financial reporting
Product Data Analyst
Direct Energy (now NRG)
11.2019 - 04.2021
- Created and tested billing configurations for 200,000+ service locations, enabling $400M in monthly billed revenue
- Automated SQL-based data validation workflows to ensure billing accuracy and save the team dozens of hours per month
Energy Data Analyst
FirstFuel Software (now Uplight)
05.2014 - 10.2019
- Transformed large-scale energy usage data into actionable recommendations for utility customers
- Created performance metrics and dashboards that drove improvements to FirstFuel's energy models
- Assessed impact of proposed model changes and helped communicate improvements to users, enhancing product retention
Education
Master of Science - Energy Systems
Northeastern University
Boston, MA 01.2010 - 01.2012
Bachelor of Science - Mechanical Engineering
The Johns Hopkins University
Baltimore, MD 01.2005 - 01.2009
Skills
- SQL
- Python
- Mode
- Jupyter Notebook
- Tableau
- Hex
- ETL
- Excel / Google Sheets
Timeline
Sr. Data Analyst / Team Lead
Lyft
04.2023 - Current
Data Analyst
Seasoned
11.2021 - 02.2023
Product Data Analyst
Direct Energy (now NRG)
11.2019 - 04.2021
Energy Data Analyst
FirstFuel Software (now Uplight)
05.2014 - 10.2019
Master of Science - Energy Systems
Northeastern University
01.2010 - 01.2012
Bachelor of Science - Mechanical Engineering
The Johns Hopkins University
01.2005 - 01.2009
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