Dynamic Research Professional with 30+ years of experience in market research, specializing in qualitative methodologies and community management. Skilled at turning customer challenges into actionable insights and driving business growth. Proven leader in managing end-to-end research projects, synthesizing complex data, and building strong client relationships. Expertise in data analysis, storytelling, and team mentorship, with a track record of delivering strategic decisions and high-quality results. Proficient in advanced research tools and methodologies, ensuring impactful client service and project execution
Supported the execution of research projects by managing internal project teams, note-taking, and assisting in the creation of client-ready reports.
Worked closely with clients to understand their challenges and developed research strategies that addressed their needs.
Assisted in the moderation of online communities, providing real-time insights and adjustments to improve engagement.
Collaborated with senior team members to refine processes, ensure project efficiency, and deliver exceptional client service.
Oversaw the full lifecycle of research projects, from scoping and design to execution and delivery.
Collaborated closely with clients to understand their objectives and challenges, crafting tailored research strategies that provide actionable insights.
Responsibilities include: managing cross-functional teams, coordinating with external vendors, and ensuring that projects are delivered on time and within budget. Strong focus on synthesizing complex data into clear, impactful stories, helping stakeholders make informed, strategic decisions.
Mentored junior team members with a focus on their growth and ensuring quality at every stage of the research process.
Responsible for overseeing the end-to-end management of research panels, ensuring that projects are executed efficiently and deliver high-quality data.
Collaborated closely with clients to understand their research needs, managing panel recruitment, engagement, and retention to meet specific demographic and behavioral targets.
Ensured that sampling is representative and that all data collected adheres to rigorous quality standards.
Coordinating with cross-functional teams, monitoring project timelines, managing budgets, and troubleshooting any issues that arise during the research process.
Focus on optimizing panel performance through continuous feedback and strategic improvements, ensuring client satisfaction and delivering actionable insights on time.
Managed the entire process of gathering data for research studies, ensuring that all operational aspects run smoothly.
Worked closely with clients to define their data collection needs, design fieldwork strategies, and oversee the execution of surveys, interviews, or other data-gathering methodologies.
Coordinating with internal teams and external partners (e.g., recruiters, survey programmers, and interviewers) to ensure that data is collected efficiently, on schedule, and within budget.
Maintained strict quality control throughout the data collection process, ensuring that results are reliable and meet project specifications.
Troubleshoot issues, monitor progress, and communicate regularly with clients, providing updates and solutions.
Strong focus is on delivering high-quality data that drives actionable insights, helping clients make informed decisions based on robust, well-managed research efforts.
Market Research Expertise: Extensive experience managing end-to-end research projects, with a focus on qualitative research methodologies and online communities
Client Relationship Management: Proven ability to build and sustain thriving relationships with junior to mid-level client stakeholders, serving as a trusted thought partner
Cross-Functional Collaboration: Skilled in working with internal teams and external vendors to ensure seamless project execution and delivery
Data Analysis & Storytelling: Proficient in translating insights into visual narratives, delivering strategic recommendations to clients in a clear and impactful manner
Project Management: Strong organizational skills in managing multiple long-term projects, developing community activity guides, and overseeing deliverables
Mentorship & Leadership: Experienced in coaching and mentoring junior team members, fostering growth and professional development