Richard Baxter
Morrisville
Summary
Accomplished outside sales territory manager with a proven track record of increasing sales by 50% year-over-year. Successfully managed over 130 accounts, fostering strong customer relationships that enhance loyalty and retention. Adept at negotiating deals and resolving conflicts to drive revenue growth.
Overview
47
47
years of professional experience
Work History
Accounts Manager
Distribution International
Pennsauken
07.2023 - 02.2026
- Increased sales year over year 50%
- Managed 50 accounts closely using product knowledge to help to create strong relationships and secure new business
- Cultivated strong relationships with customer base, enhancing loyalty and retention.
- Prospected new business in local and regional markets, successfully introducing Delaware as an untapped area, contributing to year-over-year growth.
- Resolved conflicts effectively through communication and negotiation.
- Collaborated with supply partners to ensure accurate product availability and competitive pricing, aligning with market demands.
- Led team focused on asbestos and indoor air quality products to enhance project outcomes.
- Was the team leader for training and answering questions in regard to application for critical in field projects for the Childers/Foster coatings adhesives and sealants product line.
- Distribution International is a Specialty Distribution business with over 250 branches; they supply contractors with building and mechanical insulation, accessories, and related products for residential, commercial, and industrial applications, with $1.45 billion in sales in 2025.
- Served diverse markets including waterproofing, industrial and commercial insulation, mold remediation, and marine contractors.
Sales Manager
HB Fuller
Aurora
08.2015 - 04.2023
- Worked with architects, engineers, contractors and end-users helping us increase pull through business and increase market share with our distributors.
- Successfully managed over 130 account locations throughout the US and Canada
- Increased sales $2.1 million over 6 years
- Took the lead in Canada to increase sales $200,000 over 3 years.
- Prospected new business in the local and regional markets
- Demonstrated and trained customer workforce to help promote our products to the end user/contractors
- Built strong customer relationships to enhance loyalty and retention
- Executed price increases while maintaining customer loyalty and satisfaction
- Resolved customer conflicts effectively to maintain relationships
- Navigated the supply chain shortages while maintaining customer base and volume
- Evaluated competitive products to maximize our company advantages when presenting to the customer base, Developed a 60% market share vs. our competitors
- Coordinated sales presentations for national accounts with counterparts across Texas, California, and Florida to unify sales strategy
- Made the first ever Foster IAQ training video for the mold remediation industry
- Foster/Childers a division of H.B. Fuller Corporation offer products such as coatings, adhesives, and sealants. Fuller manufactures specialty materials in two dozen markets and has a worldwide footprint with over $3.75 Billion in sales for 2025.
- Markets Served: Waterproofing – (concrete contractors), Industrial insulation contractors/distributors, Commercial insulation contractors/distributors, Mold, Asbestos contractors/distributors, Sound remediation contractors, Marine shipyards, contractors, Engineers, Architects, Cryogenic contractors
Territory Manager
Govoni & Associates
Springfield
09.1987 - 08.2015
- Successfully managed over 80 customer locations throughout my territory
- Increased sales year over year.
- Prospected new business in the local and regional markets
- Actively pursued cold and warm calls to help develop future pipeline of customers
- Evaluated competitive products to maximize manufacturers advantages to increase market share
- Demonstrated and trained customer workforce to help promote their products to the end user/ customer.
- Representing several manufacturers, Great Lakes Textiles, Speed Line PVC, Midwest Fasteners, Childers Products, RPR Metals, Vimasco, Ideal Tape, Rockwool.
Plant Manager
Childers Products
Bristol
02.1979 - 09.1987
- Managed schedules, safety, wages, time off, overtime for 15 employees to maintain operational continuity
- Managed inventory levels to ensure stock availability
- Coordinated scheduling for large international projects to align resources and timelines
- Executed equipment repairs to maintain operational efficiency and minimize downtime
- Coordinated shipping and receiving processes to streamline operations
- Headquartered in Cleveland Ohio Childers was a multi-hundred million dollar company.
Education
High School Diploma -
Ennsbury High School
Fairless Hills, PA06-1974
Skills
- Account management
- Sales track record
- Customer Engagement
- Business development
- Revenue Generating
- Negotiation tactics
- Territory sales experience
- Sales development
- Cold calling
- Brand Awareness
- Product knowledge
- Relationship selling
- Team Collaboration
- Goal-oriented
- Problem solving
- Conflict resolution
Timeline
Accounts Manager
Distribution International
07.2023 - 02.2026
Sales Manager
HB Fuller
08.2015 - 04.2023
Territory Manager
Govoni & Associates
09.1987 - 08.2015
Plant Manager
Childers Products
02.1979 - 09.1987
High School Diploma -
Ennsbury High School