Summary
Overview
Work History
Education
Skills
Interests
Timeline
Generic

Sarah Drake

Venetia

Summary

Results-driven operations professional with comprehensive experience in managing digital processes and enhancing operational efficiency. Proven track record of implementing innovative solutions and driving digital transformation. Highly reliable team player with strong focus on collaboration and flexibility in adapting to changing needs.

Overview

14
14
years of professional experience

Work History

Senior Digital Operations Manager

PAP Technologies, Scientific Games - PA iLottery
05.2023 - Current
  • Interact and communicate with a wide range of internal and external stakeholders including Product, Account Management, Compliance, Content Operations, Lottery and game studios in order to achieve responsibilities
  • Ensures successful handoff of software releases from Quality Assurance to customer User Acceptance Testing through clear communication of release scope, facilitation of strategic planning meetings and technical documentation development and review.
  • Collaborates with and assists customer through User Acceptance Testing phase by management of environment configurations, timelines, defect tracking and resolution as well as serving as liaison between engineering support and customer.
  • Support and manage release launch planning, communication, and customer signoff with all key stakeholders

Digital Operations Manager

PAP Technologies, Scientific Games - PA iLottery
05.2021 - 05.2023
  • Oversee day to day technical operations for iLottery program and provide operation status updates for internal and external stakeholders
  • Serve as subject matter expert for all system and technical aspects of the iLottery program (Desktop and Mobile)
  • Support and coordinate release launch planning, communication, and customer signoff with all key stakeholders
  • Assume technical lead for production incident management through triage across technical operations teams and account management and through provision of timely status updates to customer.
  • Work with various stakeholders and third parties to manage game launch schedule through various stages including QA, Licensor approvals, game server configurations, UAT, approvals and launch.

Retention Marketing Manager, PA iLottery

Scientific Games
10.2018 - 05.2021
  • Manage creation, execution and optimization of data-driven marketing plans that deliver towards stated business goals
  • Participate in game launch events, as well as production software deployments
  • Manage tickets in Jira ticketing system
  • Manage website content changes from PA Lottery through posting in the Django CMS
  • Create email templates to PA Lottery specifications within a variety of email building software
  • Drive awareness and uptake of new and existing products to existing players
  • Implement retention campaigns to increase lifetime values, player deposits and frequency of play
  • Manage our third party suppliers of customer optimization tools, insuring a comprehensive database of well-organized player information from which to launch highly customized promotions across a full range of marketing channels including Email, SMS, Push Messaging, Social Media and Outbound

Webmaster

Xpressbet, LLC
05.2011 - 10.2018
  • Project management
  • Coordination between Marketing and IT for features, new product lines, software development and technical product purchases
  • Participation in weekly production software launches, including coordination and testing
  • Manage content schedule among multiple brands
  • Coordinate with various content sources to ensure deadlines are met
  • Manage email databases, create/send email campaigns
  • Manage Drupal 7 websites
  • Software management for Marketing department
  • Graphic Design support for all product lines and brands

Education

High School Diploma -

Westlake High School
Westlake, CA

Skills

  • Operational/Organizational/Leadership: Team Communication, Group Time Management, Situational Pressure Management, Ticket Management, Project Coordination, Release Management, Customer and Stakeholder Communication
  • Technical: HTML, CSS, Joomla CMS, Drupal CMS, Django CMS, Umbraco CMS, Adobe Creative Suite, Google Suite, Microsoft 365, Bright Edge, Optimove, Sendgrid, Mantis, Bronto, Emarsys, Active Campaign, Jira
  • Marketing: Marketing Plan Development, Email Template Creation, SEO, Asset Organization, Graphic Design
  • Customer experience management
  • Performance reporting
  • Website management
  • Content management
  • Excellent communication
  • Creative problem solving
  • Adobe creative suite
  • Web analytics
  • Digital asset management

Interests

Experimenting with different creative mediums, like graphite, watercolor paint, and ink, to nurture creativity and personal growth

Timeline

Senior Digital Operations Manager

PAP Technologies, Scientific Games - PA iLottery
05.2023 - Current

Digital Operations Manager

PAP Technologies, Scientific Games - PA iLottery
05.2021 - 05.2023

Retention Marketing Manager, PA iLottery

Scientific Games
10.2018 - 05.2021

Webmaster

Xpressbet, LLC
05.2011 - 10.2018

High School Diploma -

Westlake High School

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Sarah Drake