Sophia Halterman
Philadelphia
Summary
Experienced Leasing Professional with a strong foundation in property management, dedicated to creating positive and seamless experiences that leave the client feeling confident and satisfied in their housing decisions. Proven track record of building and maintaining strong tenant relationships. Committed to upholding property standards, supporting team goals, and enhancing the overall reputation and success of the community and Greystar.
Overview
4
4
years of professional experience
Work History
Leasing Professional
Greystar - Conventional
Philadelphia, Pennsylvania
01.2025 - Current
- Manage full lead-to-lease process, including prospect outreach, touring, application approval, and move-in processes.
- Conduct property tours to potential residents, delivering detailed community information based on their needs.
- Collaborated with marketing team to implement effective promotional strategies for property leasing.
- Analyzed market trends to inform pricing strategies and improve occupancy rates.
- Developed marketing materials to highlight property features and attract potential renters.
- Evaluate applications, including income-to-rent ratio and all required documents to ensure compliance with community approval policies.
- Generate new leases using Blue Moon Software.
- Perform unit inspections, and coordinate with maintenance what needs to be scheduled to ensure a complete unit turn.
- Plan, coordinate, and execute resident events to enhance community engagement and resident experience.
- Collaborate closely with the Community Manager on day-to-day operations.
- CMR (Yardi) proficiency, including reporting, prospect communication, and maintenance coordination.
Leasing Professional
Greystar - Student Residential
Morgantown, West Virginia
05.2024 - 12.2025
- Manage full lead-to-lease process, including prospect outreach, touring, application approval, and move in process.
- Generate new and renewal leases, as well as offers before the lease is generated.
- CRM (Entrata) and Excel experience.
- Perform accurate data entry to ensure internal reporting and resident accounts are accurate.
- Assist in interviewing, onboarding, and training new Community Assistants to support leasing operations.
- Conduct property tours to potential residents, delivering detailed community information based on their needs.
- Collaborate closely with the Community Manager on day-to-day operations.
- Professionally de-escalate and resolve concerns from dissatisfied residents, maintaining a positive customer service environment.
- Lead marketing efforts on social media and WVU campuses. (Instagram, Facebook, Tik Tok).
Community Assistant
Greystar - Student Residential
Morgantown, West Virginia
10.2023 - 05.2024
- Provide support to current and potential residents, including answering community questions and assisting with the application process.
- Conducting engaging tours of the property, amenities, and model apartments to leads and future residents.
- Proactively contacting and following up with leads on CRM (Entrata).
- Market the community through social media platforms such as Instagram, and Facebook.
- Assist with planning, preparing, and executing resident events.
- Assist with assembling units for move-ins, including cleaning, and inspecting.
Marketing Manager
Metro Property Management
Morgantown, WV
10.2021 - 05.2022
- Developed engaging content for all residential and commercial properties across social media platforms including Facebook, and Instagram.
- Designed marketing materials such as flyers, posters, and other graphics to post on social media promoting housing or business promotions.
- Distributed promotion materials to local businesses to increase visibility of Metro’s residential housing or commercial space.
- Supported the development of commercial properties website development.
- Traveled to Washington PA, Fairmont WV, and Clarksburg WV, to provide on-site marketing support for commercial tenants.
- Promoted grand openings and community events through social media and website updates.
- Collaborated with the Suncrest Town Center’s property manager to plan and execute property events and day-to-day tasks.
Education
High School -
Morgantown High School
Morgantown, WVBachelor of Multidisciplinary Studies - Communications, Marketing, Professional Sales
West Virginia University
Morgantown, WV05.2024
Skills
- Customer Relations Management proficiency (Entrata and Yardi)
- Social media marketing
- Strong customer service
- Lease administration
- Market analysis
- Strong communication
- Fair Housing policies
- Effective negotiation
- Event planning
Websites
Timeline
Leasing Professional
Greystar - Conventional
01.2025 - Current
Leasing Professional
Greystar - Student Residential
05.2024 - 12.2025
Community Assistant
Greystar - Student Residential
10.2023 - 05.2024
Marketing Manager
Metro Property Management
10.2021 - 05.2022
High School -
Morgantown High School
Bachelor of Multidisciplinary Studies - Communications, Marketing, Professional Sales
West Virginia University